The A24 Group is increasingly using social media - and Facebook and Twitter in particular - for two-way communication with new candidates and those already registered with the agency. The medical staffing agency runs Facebook sites for all its divisions – locum  doctors, agency nurses, AHPs and HCA care assistants – for each country where the company operates.

“ A 24Group encourages open communication with candidates: this keeps us on our toes and ensures we get active feedback from our stakeholders. We can quickly communicate news and important information, such as that concerning compliance and regulation, using a range of multi-media – including e-mail, blogs and our own Connect portal,” says Penny Streeter, founder and managing director of A24Group.

Connect is a major ICT project that the A24 Group is currently rolling out to all its operational divisions. Connect is unique: it gives candidates more control of their work-life balance. At any time they can log into Connect with a unique password and let A24 Group know their availability for work, check any outstanding matters relating to their work status, make a relevant purchase such as for a training course, or ask a question about working with the agency. www.a24group.com